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    10/27/10: IdeaPaint™ Achieves GREENGUARD Children & Schools Certification


    Rachel R. Belew, PR & Communications Manager
    678.444.4047 or 678.548.7889


    IdeaPaint™ Achieves GREENGUARD Children & Schools Certification

    Specialty paint turns any smooth surface into a high-performance, dry-erase writing surface; GREENGUARD Certification ensures it is low-emitting

    (Atlanta, GA)—The GREENGUARD Environmental Institute is pleased to announce today that IdeaPaint™ has become the first dry-erase paint product to achieve both GREENGUARD Indoor Air Quality Certification and GREENGUARD Children & Schools Certification.

    IdeaPaint transforms smooth surfaces—such as walls, floors, ceilings, doors, tables, furniture and more—into dry-erase surfaces, which can then be used as dynamic educational or professional presentation tools.

    “We are proud of IdeaPaint for its pursuit and achievement of GREENGUARD Certification,” says Henning Bloech, executive director of the GREENGUARD Environmental Institute. “IdeaPaint recognized the importance of good indoor air quality and, striving to provide a better product, put its innovative products through the rigorous certification process. For this, we commend them.”

    IdeaPaint PRO, IdeaPaint CRE-8, and IdeaPaint HOME are now GREENGUARD Indoor Air Quality Certified® and GREENGUARD Children & Schools CertifiedSM.

    “We strive to provide not only the most flexible and cost-effective dry-erase writing surfaces, but also the most environmentally responsible,” says Marcus Wilson, chief marketing officer for IdeaPaint. “We are proud to be recognized by GREENGUARD. These certifications signify that our products are low-emitting and highly appropriate for learning environments.”

    For more information about GREENGUARD Certified IdeaPaint products, visit the GREENGUARD Product Guide at www.greenguard.org or visit www.ideapaint.com.

    About GREENGUARD Environmental Institute (GEI)

    The GREENGUARD Environmental Institute aims to protect human health and improve quality of life by enhancing indoor air quality and reducing people’s exposure to chemicals and other pollutants.  As an ISO-IEC Guide 65:1996 accredited, third-party organization, the GREENGUARD Environmental Institute certifies products and materials for low chemical emissions and provides a resource for choosing healthier products and materials for indoor environments.  All certified products must meet stringent chemical emissions standards based on established criteria from key public health agencies. GREENGUARD Certification is broadly recognized and accepted by sustainable building programs and building codes worldwide.  For more information and a complete listing of certified products, visit www.greenguard.org.


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